Shopping Online? Know Thy Seller
Summary: Krebs on Security highlights a New York Times story by David Segal showing that searches for brand-name items can lead consumers straight to a merchant's site and bypass prominent complaints, and that bad publicity may even raise an online shop's search ranking. The post also notes that bargain-basement phantom sites appear during the holiday season and vanish soon after, and that a WHOIS search on a domain name can give a quick idea of a site's lifespan.
What you should know: A security leader's users are making purchase decisions on search results that can bury pages of complaints against a seller, and the post notes that McAfee's Site Advisor gave decormyeyes.com a green rating because its algorithm looks for malware and phishing but is unresponsive to fraud and poor customer service.
Read the original at Krebs on Security ↗
- Topics
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